Cookie Policy
Last Updated: January 2026
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow websites to recognise your device and store information about your preferences or behaviour.
2. How We Use Cookies
Pidwell uses cookies for the following purposes:
- Essential Cookies: These are necessary for the website to function properly. They enable core functionality such as security and network management
- Functionality Cookies: These remember your preferences and choices to enhance your experience
- Analytics Cookies: These help us understand how visitors use our website through services like Google Analytics
- Marketing Cookies: These track your activity to provide personalised advertising (only with your consent)
3. Cookie Categories
Essential Cookies
- pidwell_consent_v2: Stores your cookie consent preferences
- Session Cookies: Maintain your session while using the website
Analytics Cookies
- Google Analytics (_ga, _gid, _gat): Track anonymous usage data to improve our website
- Consent Mode v2: Manages analytics consent status
Functional Cookies
- Navigation Preferences: Remember your browsing preferences
- Form Data: Temporarily store form information for your convenience
Marketing Cookies
- Advertising Platform Cookies: Used for remarketing with services like Google Ads or Meta (only with consent)
4. Cookie Duration
Cookies can be classified as:
- Session Cookies: Deleted when you close your browser
- Persistent Cookies: Remain on your device for a set period (typically 365 days or longer)
5. Consent Mode v2
We use Google Consent Mode v2 to manage cookie consent. This allows us to:
- Respect your consent preferences
- Update analytics and marketing cookies based on your choices
- Provide a transparent opt-in/opt-out experience
6. Your Cookie Choices
You have the right to accept or reject cookies through:
- Cookie Banner: Accept or decline when you first visit our website
- Browser Settings: Control cookies through your browser's privacy settings
- Opt-Out Tools: Use third-party opt-out tools like the NAI (Network Advertising Initiative)
7. How to Manage Cookies in Your Browser
You can control and delete cookies through your browser settings:
- Google Chrome: Settings → Privacy and Security → Cookies and other site data
- Mozilla Firefox: Preferences → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Cookies and website data
- Microsoft Edge: Settings → Privacy, search, and services → Clear browsing data
8. Third-Party Cookies
Some cookies are placed by third-party services such as:
- Google Analytics: For website usage analysis
- Google Tag Manager: For managing tracking tags
- Social Media Platforms: For social sharing features (if implemented)
These third parties have their own privacy policies governing the use of cookies.
9. Impact of Disabling Cookies
If you disable cookies, some features of our website may not function properly. Essential cookies cannot be disabled as they are necessary for website security and functionality.
10. Data Security
Cookie data is encrypted and transmitted securely. We do not store sensitive personal information in cookies.
11. International Data Transfers
Some of our cookie providers (such as Google) may transfer cookie data internationally. We ensure appropriate safeguards are in place for these transfers.
12. Children's Privacy
Our website is not intended for children under 13. We do not knowingly store cookie data from children under 13.
13. Changes to This Policy
We may update this Cookie Policy from time to time. Changes will be effective immediately upon posting. We encourage you to review this policy periodically.
14. Contact Information
If you have questions about our use of cookies, please contact us:
Pidwell Ltd
23 Queen Square
Bristol BS1 4LH
United Kingdom
Email: [email protected]
Phone: +44 117 592 7384
15. Cookie Preferences
You can update your cookie preferences at any time by clicking the cookie preferences link in the footer of this website.